Research on the influence of the formal characteristics of EWOM on consumersâ purchase intention

Publication Name : Journal of Physics: Conference Series 1486 (6), 062032, 2020

Citation : 2

Date : 2020

Publication URL

https://scholar.google.com/scholar?q=+intitle:"Research on the influence of the formal characteristics of EWOM on consumers’ purchase intention"

Authors

TEUKU ROLI ILHAMSYAH PUTRA

S2 - Manajemen

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