THE INFLUENCE OF SELF CONCEPT CONNECTION ON BRAND LOYALTY WITH BRAND LOVE AS MEDIATING VARIABLE

Publication Name : Jurnal Manajemen dan Inovasi 7 (3), 40-45, 2016

Citation :

Date : 2016


Publication URL
https://scholar.google.com/scholar?q=+intitle:"THE INFLUENCE OF SELF CONCEPT CONNECTION ON BRAND LOYALTY WITH BRAND LOVE AS MEDIATING VARIABLE"