INVESTIGATION INTO M-COMMERCE CONSUMERS HEDONIC BROWSING AND THEIR IMPACT ON THE URGE TO BUY IMPULSIVELY

Publication Name : International Journal of Business Management and Economic Review 5 (4), 86-101, 2018

Citation :

Date : 2018


Publication URL
https://scholar.google.com/scholar?q=+intitle:"INVESTIGATION INTO M-COMMERCE CONSUMERS HEDONIC BROWSING AND THEIR IMPACT ON THE URGE TO BUY IMPULSIVELY"