Factors in influencer marketing that affect Generation Z's impulse buying behavior on Instagram

Publication Name : Sinergi: Jurnal Ilmiah Ilmu Manajemen 13 (2), 66-75, 2023

Citation : 9

Date : 2023

Publication URL

https://scholar.google.com/scholar?q=+intitle:"Factors in influencer marketing that affect Generation Z's impulse buying behavior on Instagram"

Authors

FADHILAH

S1 - Pendidikan Kesejahteraan Keluarga

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