What Drives Repurchase Intention? Mediating Role of Customer Satisfaction and Customer Relationship Management with Marketing Mix as an Independent Variable

Publication Name : International Journal of Business Management and Economic Review 7 (4), 117-131, 2024

Citation : 1

Date : 2024


Publication URL
https://scholar.google.com/scholar?q=+intitle:"What Drives Repurchase Intention? Mediating Role of Customer Satisfaction and Customer Relationship Management with Marketing Mix as an Independent Variable"