Drivers of social media marketing adoption and performance impacts on Indonesian SMEs: An integrated TAM, RDT, and TOE framework

Publication Name : Journal of Ecohumanism 3 (8), 3231-3246, 2024

Citation : 12

Date : 2024

Publication URL

https://scholar.google.com/scholar?q=+intitle:"Drivers of social media marketing adoption and performance impacts on Indonesian SMEs: An integrated TAM, RDT, and TOE framework"

Authors

FADHILAH

S1 - Pendidikan Kesejahteraan Keluarga

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