How customer relationship management and social media business profiles drive customer retention of MSMEs

Publication Name : Uncertain Supply Chain Management

DOI : 10.5267/j.uscm.2024.5.024

Date : Fall 2024


Publication URL
https://www.scopus.com/record/display.uri?eid=2-s2.0-85199474722&origin=resultslist&sort=plf-f
Type
Journal
ISSN
22916822
Volume
12
Page
2441-2454